it’s expecting to be impacted by tariffs to the tune of 100 billion yen (about $680 million).
To compensate, the company says it’s considering options including moving manufacturing to the US and increasing prices for consumers.
it’s possible that Sony could try to protect pricing on its console through increases elsewhere in its electronics business.
Sony has already increased the price of the PS5 this year, but only in the UK, Europe, Australia, and New Zealand.
Sony still manufactures the majority of its PS5 hardware in China, and so its gaming business is especially at risk right now.
Even after the 90-day pause and reduction in rates announced this week, the 30 percent tariff on imports into the US from China
and games consoles were not included in the exemptions for select other electronics.